Moody, Magical, Intriguing, Refined, Bold
The Witch’s Garden is a florist shop crafting dramatic floral arrangements and organic skincare & wellness products for patrons to find their most magical self.
We developed a visual identity that embodies the refined professionalism of a woman-owned brand, but without sacrificing the business's individual personality of intrigue and mystery.
With a clean and strategically organized Squarespace site, customers can understand the artist's distinct style, easily shop the small, but mighty inventory online, and explore past work.
The Witch's Garden is a conceptual project we designed to showcase a full package of branding + Squarespace site.